How It Works

Simple by design.
Powerful by volume.

The Be.Social Community program encourages collaboration with industry brands to create a positive impact in our community. Here’s exactly how it works.

1

You shop.

You walk into any Social Dispensary location in Colorado or New Jersey — or any Fireplace Dispensary location, which also participates in the program — and purchase a product from one of our 14 partner brands. That’s it. No sign-up. No code. No extra step.

2

Brands contribute.

For every unit sold, the partner brand contributes $0.25 and Social Dispensary matches with another $0.25 — putting a full $0.50 into the Be.Social Community fund for every unit. This isn’t coming out of your pocket. It’s a shared commitment between the brand and the dispensary to the communities where their products are sold.

3

The fund grows.

Every fifty cents adds up. Across 10 stores and thousands of transactions, the quarterly fund grows into something meaningful — from $1,100 in our early days to over $18,000 in our most recent quarter.

4

We donate. Every quarter.

At the end of each quarter, the full fund is donated to a local nonprofit. No overhead. No administrative fees. No strings. The organization receives a check and puts it to work immediately.

5

Repeat. Forever.

This isn’t a campaign with an end date. Be.Social Community runs every quarter, every year, for as long as Social Dispensary exists. The causes rotate. The commitment is permanent.

The Math

Why $0.50?

Fifty cents might not sound like much. It’s less than a tip. It’s the price of a gumball. But multiply it by thousands of customers, across 10 stores, over 90 days — and fifty cents becomes something extraordinary.

$14,866
For a cancer foundation
$10,153
For a food bank
$10,053
For veterans
$120K+
And counting

“The magic of Be.Social Community isn’t in the size of any single contribution. It’s in the consistency. It’s in the fact that it never stops.”

Samer Affouri · Co-Founder, Social Dispensary
FAQ

Common questions

Do I have to do anything to participate?

No. If you buy a product from a Be.Social partner brand at any Social Dispensary location, you’re automatically contributing. There’s no opt-in, no membership requirement, and no extra cost.

Does this cost me more?

Not a cent. The $0.50 contribution is a shared commitment — $0.25 from the partner brand and $0.25 from Social Dispensary. Nothing comes out of your pocket. Your price stays the same.

How are nonprofits selected?

We choose organizations that serve the communities around our stores — with a focus on hunger relief, cancer and health support, veterans’ services, and community-strengthening initiatives including housing, criminal justice reform, youth programs, and more. Nonprofits rotate quarterly so we can respond to the most pressing needs.

How many organizations have you supported?

Thirteen and counting, since Q3 2022. Visit our Impact page for the complete list with donation amounts.

Can I nominate a nonprofit?

Yes. We welcome community input. Visit our Get Involved page to suggest an organization for a future quarter.

Is this available in New Jersey too?

Yes. Be.Social Community expanded to New Jersey in Q4 2025 with five NJ-based partner brands: Loud Labs, Pyramid, Green Lightning, Prolific Grow House, and Zoobies.

Which brands are part of the program?

Fourteen brands participate — nine in Colorado (Batch, Green Dot Labs, Harmony, Haze, Mighty Melts, Schedule 1, Seed & Smith, Spherex, and Wana) and five in New Jersey. See the full list on our Partners page.

You’re already part of this.

Every purchase from a Be.Social partner brand supports a local nonprofit. No sign-up required.