They showed up for us. Every quarter, we show up for them.
Colorado is home to over 400,000 veterans. Be.Social Community funds the organizations that fill the gaps the system leaves behind.
The Story
There’s something that happens when service members come home. The parades end. The thank-yous fade. And then the real work begins — finding a job, rebuilding relationships, navigating a system that was supposed to have their backs but often doesn’t.
Many veterans transitioned smoothly. Many didn’t. The ones who didn’t are dealing with PTSD, housing instability, unemployment, and a VA system that moves slower than the crises they’re facing.
Be.Social Community funds the organizations that fill those gaps — the ones that don’t wait for paperwork to clear before helping a veteran find a meal, a counselor, or a reason to keep going.
Parker’s Platoon
Q1 2025 · $10,053Founded by retired NHL player Scott Parker, Parker’s Platoon is a nonprofit organization dedicated to helping veterans transition to civilian life through meaningful support and rehabilitation programs.
Their work goes beyond what the VA provides — peer mentorship from fellow veterans who’ve been through it, family support for spouses and kids navigating the aftermath of deployment, retreats that create space for healing, mental health initiatives that meet veterans where they are, and community-building activities that remind them they’re not alone.
What makes Parker’s Platoon different is the same thing that makes Be.Social Community different: it’s personal. It’s local. It’s built on the belief that camaraderie doesn’t end when the uniform comes off.
“Veterans gave their communities everything they had. The least a community business can do is make sure they’re not forgotten when they come home.”
Josh Riggs · Co-Founder, Social DispensaryThe Cannabis-Veteran Connection
There’s a conversation happening in veteran communities that the rest of the country is only beginning to catch up to: cannabis works. For pain. For sleep. For the anxiety that never fully goes away. More and more veterans are turning to cannabis as an alternative to the prescription cycles that weren’t working — and they’re finding relief.
Social Dispensary serves these veterans every day. We see them. We hear their stories. Supporting veteran-focused organizations through Be.Social Community isn’t a cause we chose from a list. It’s a cause that walked through our doors.